LGHTNOVELBOOK Chapter 346
Chapter 346: Whose Era Is This? (Please vote for me!)
Under the influence of the open and free corporate culture promoted by Mei Fang, there weren’t many scenes of toasting at C Station’s dining table. An intermediate manager’s attempt to toast Mei Lijun, who held the highest status among those present, was stopped by Mei Fang.
“My dad doesn’t drink much these days, so don’t force him.”
“Oh, I’m tired from a whole day of work, drinking a little won’t hurt… This duck intestine is best enjoyed with some wine…”
It was normal for Mei Lijun, as the father, to ignore his son Mei Fang’s advice. However, when he reached for the wine and saw Lin You Xi pressing down on the bottle, he withdrew his hand.
Daughter-in-law Lin You Xi spoke seriously, “Uncle Mei, Mom entrusted me before you came, saying your liver isn’t good, so you shouldn’t drink. You need to follow the arrangements.”
How could this be? You Xi, you’ve already started calling her mom, but you still call me uncle…
Mei Lijun ate his food quietly, while Mei Fang, seeing his father calm down, discussed the group’s future strategic plans with Uncle Chen Rui.
At last month’s management meeting, everyone agreed on restructuring the group—Lin Xi Technology, also known as C Station, would split its game publishing department to merge with Ximilu Games, which would have its headquarters in Pingshan City.
Currently, all employees of Ximilu Games, including Uncle Chen Rui, had moved to Pingshan City. Mei Fang used his connections through Uncle Chen and others to secure several plots of land in the High-Tech Zone of Science Park with a substantial investment. The largest plot was intended for building his C Station headquarters, while the rest were kept as real estate assets for future sale.
The C Station team members, due to their numbers, remained in Jiangcheng until the new headquarters were completed.
Although Uncle Chen Rui had moved to Pingshan City, he wasn’t fully responsible for the gaming sector; that responsibility would fall to Mei Fang in the future. Currently, Mei Fang tasked Uncle Chen with creating an IP incubation industry for the ACN secondary culture, essentially setting up a fourth company outside of Lin Xi Technology, Ximilu Games, and Yuanxia Music.
Entertainment industry growth can’t happen overnight. Mei Fang hoped Uncle Chen would start with light novels, and today, Uncle Chen was here to report on his research findings.
“I visited several major light novel websites in China. They’re only interested in investments, not mergers. These websites share a common trait: their owners are young, not much older than our site admin, and they aren’t short on money. Especially ‘Happy Book Reader’ in Suzhou.”
“Currently, ‘Happy Book Reader’ has the highest traffic among domestic light novels. I was confident in our offer, but their owner seems uninterested in the money, driven purely by passion.”
“I heard the owner of ‘Happy Book Reader’ was wealthy, but I didn’t expect him to be so rich…”
Mei Fang thought for a moment, “If that’s the case, we’ll have to invest heavily to poach talent. First, assemble a team to build the demo and app for the light novel website. I’ll give you a generous budget to hire editors and newcomers. Promoting users will require significant spending, but C Station can help with some of the引流.”
Uncle Chen nodded, “But even with C Station’s own promotion, the audience is different, so we need to distribute across all channels for maximum effect.”
Xia Yuan, listening confusedly, understood this part.
“So, we need to spend a lot on advertising?”
The operation director nodded, “Based on recent market research, we estimate needing over 30 million yuan for effective promotion.”
“Thirty million?”
Mei Fang frowned slightly; he didn’t have such liquidity. “What are the main expenses? Let’s see if we can find ways to cut costs.”
“The primary expenses are platform exposure and ad design. Current 4A-class video creative ads cost between 2 and 8 million yuan. Although C Station has its own creative team, the gap with professionals is significant. If the ads aren’t impressive, resources will be wasted.”
Mei Fang thought for a moment and said, “Let’s keep the promotion budget under 5 million yuan.”
“Five million? Boss, isn’t that too little… Just for ad design alone—”
“We can make the video ads ourselves. With excellent creativity, we can create viral effects and save on promotion costs.”
“But we must ensure high-quality ads; otherwise, the money will be wasted…”
“Don’t worry about that. Focus on your job and connect with upstream platforms. I’ll lead the promotion myself.”
The operation director was unsure what to do. Listening to Mei Fang, he looked to Uncle Chen for guidance. Uncle Chen was clear:
“I think the station master’s idea is great. Our promotional ads don’t need to be professional or grandiose. A more down-to-earth approach might better highlight youthfulness.”
“Moreover, Miss Meifang and Yuanbao are already superstars in the secondary culture circle. Their promotion will yield significant results. C Station has always followed this path, and the development route is definitely correct.”
“Okay, then let’s follow the station master’s plan. I’ll contact the platforms to prepare for exposure.”
“Thank you.”
After Mei Fang finished discussing with his team and having dinner, he stayed at the hotel where he was staying. Except for personal clothes, Uncle Chen arranged someone to pack and organize his luggage, aiming for a direct move-in the next day.
That night, Mei Lijun fell asleep in his room after a tiring drive and shower. Mei Fang went to Lin You Xi and Xia Yuan’s room to be intimate and discuss some matters from the dinner table.
Wearing only a thin silk lace nightgown, Lin You Xi sat in Mei Fang’s lap, helping him trim his nails. Mei Fang occasionally pinched her belly.
Enjoying his wife’s affectionate care, he smelled the gentle scent of her hair. After trimming Mei Fang’s nails, Lin You Xi softly said,
“I feel like many people now look at Uncle as the boss…”
Mei Fang stroked her hair and replied, “We barely visited the company during senior year, so being seen as a mascot is normal. But Uncle is loyal to me; he just wants to get things done. We should get more involved in company affairs, especially now that the Pingshan team is just starting.”
Lin You Xi nodded, “I plan to take charge of the TABTAB platform development you mentioned. Robin, a core member of the C Station founding team, will lead this team, making the transition smoother…”
“Can you handle it in a month? If it isn’t finished before school starts, intervening midway might affect the original schedule.”
Lin You Xi looked back at Mei Fang angrily and bit his cheek lightly.
“Do you treat your wife like this? Such a simple project, and you think I need a month? Following my coding standards, I can finish in half a month. The game module already has mature code to use, so what’s difficult?”
“Alright, alright… I shouldn’t doubt you. I’m sorry.”
“What’s the point of just apologizing? Tonight, you’re on your own; I won’t cater to you anymore.”
“Ah, I’ve been sitting in the car all day, how can I—uh—”
Lin You Xi interrupted him in the middle of his sentence.
“You say no, but your body disagrees? Hmm…”
Xia Yuan, just out of the bathroom, saw Mei Fang and Lin You Xi being intimate and joined them without drying her hair.
“What are you talking about? Let me hear too.”
Lin You Xi got up from Mei Fang’s shoulder and smiled at Xia Yuan, “We’re discussing code. Do you want to listen?”
“Ahh… You can help Fang again, but I can’t…”
Xia Yuan hugged Mei Fang from behind and pouted,
“Fang, besides writing songs, let me find something to do here in Pingshan City…”
“There’s plenty to do.”
Mei Fang patted Xia Yuan’s hand and smiled,
“Let’s create some viral ads that spread across the country, turning our entrepreneurial journey into a legendary story.”
“Viral ads? Like what you talked about earlier…”
Mei Fang nodded firmly, “They can underestimate our youth, but we will prove—this era belongs to us.”
“Fang is so dramatic, ha ha…”
Xia Yuan kissed Mei Fang’s ear and whispered softly, “But it’s really cool…”
Lin You Xi turned and touched Mei Fang’s cheek,
“Hope Fang’s performance tonight is as cool as he says.”
“Well… I’m a bit tired, maybe we should rest early—”
“That won’t do!”
“Exactly!”
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Deadline for redemption: May 1st, 23:59.
(End of Chapter)