Forced Me to Regress, Huh?

Cheng Zhu held the gray backless sweater that had once gone viral online. Many people had seen or even used it.

It was already autumn.

But at this time of year, Hangzhou was still blazing hot.

However, as the saying went, ‘A single rain signals autumn’. This season always gave people the feeling that it would suddenly turn cold one day.

Clothing e-commerce was actually similar to physical stores, in that they all had to launch new products before the change of seasons, making it easier to seize the market early.

Right now, the factory in Guanyun County had just finished making the samples. Next came stockpiling inventory, followed by Cheng Zhu taking photos, editing them, and commissioning the illustrator Fox Talk to draw comics. All of this would take time.

At this moment, he focused on feeling the texture in his hand.

Sweaters are different from clothes made of other materials. If worn directly against the skin, many people won’t like the feel of it.

Take Little Youzi for example. At her age, she didn’t like wearing turtleneck sweaters because she found the fabric around her neck scratchy and uncomfortable. It seemed Cheng Zhu was the same when he was a child. When he grew up, he didn’t care anymore, as long as it was warm enough and looked good enough.

Not bad. The feel is better than regular sweaters. He was quite satisfied.

E-commerce relies on volume, so pricing wouldn’t be too high, nor would it specifically target the high-end market.

He felt that Chen Bing must have put in a lot of effort to be able to make this feel while controlling the cost.

Middle-aged Ah Bin is indeed a reliable partner for long-term cooperation, he praised Chen Bin.

Of course, to determine whether the sweater was comfortable or not, simply touching it with his palm wasn’t enough. Different parts of the human body had different sensations, and the hands’ sensitivity was relatively low.

—It’s best to try it on!

Of course, Cheng Zhu wouldn’t try it on himself.

With my chest muscles and abs, won’t I fucking… charm people to death wearing this?

I’ll ask Yezi later to see how she feels about it.

After making a preliminary judgment on the texture, Cheng Zhu began pulling the sweater hard to test its elasticity. Not bad.

This sweater was sleeveless but also high-necked.

Strictly speaking, it couldn’t be regarded as a top. It was more like a high-neck, sleeveless sweater dress.

The hem just barely wrapped around the hips.

The placement of the hem was quite extreme. When wearing it, you could pull it down to cover your butt. But if you took a few steps or raised your arms, it might expose some of your bottom.

Of course, the essence of the design was definitely in the back.

Normally, so-called backless designs had slits down to around the waist.

But since it was a sexy adult product, it would definitely not be that modest.

The slit in this design extended to where it was closely connected to the seam between the two butt cheeks.

It was all about being suggestive without fully revealing.

The essence of it was that from the front, this sweater could only be considered slightly borderline at most.

From the front, it was a fitted design.

But from the back, because the fabric was so minimal, it couldn’t stay fitted, so the back became loose.

So much so that not only could you notice it from the back, but you could also see the design details from the side.

In addition, this design is very clever. Cheng Zhu was an expert and knew that this sweater had another big selling point.

It was actually not that picky about body types!

Of course, slim people could wear it. There was no doubt about this.

However, many sexy adult products weren’t exactly friendly to women with a bit of extra weight.

But this sweater was magical!

It really wasn’t that particular about body shape!

Slim people had one kind of charm, and plump people had another kind of charm.

Even slightly heavier women could use it to conceal some of their shortcomings!

Therefore, based on big data, many female customers would actually buy this sweater on their own!

Speaking of which, it can complement comics and become a combo. Cheng Zhu already had a plan.

It was precisely because of this that he chose to focus on comics first instead of launching the new product.

First, make this style of comic become popular. After it has some attention and traffic across the web, release the sweater. That way, many influencers will want to buy it. This was his goal.

Under normal circumstances, those who bought sexy lingerie and posted photos across the internet were not regular influencers.

But did this world lack people who tried to gain attention by pushing boundaries?

Of course not!

And these types of people would only increase year after year!

So, here came the problem.

Everyone knew that pushing boundaries would generate popularity and traffic, but each platform had its own review system and standards.

In 2014, it was the world of Weibo. If you posted a picture on Weibo, it would be easy to get flagged and become impossible to open.

But this sweater was different.

If it was just a frontal photo, no one could pick any fault with it!

Even if the Heavenly King came, it would still meet the standards!

However, once the viewer knew the full picture of the sweater, they would naturally imagine it and let their imaginations run wild.

Thus, his plan was to make the product popular first by leveraging comics and Keep Coming, which had vaguely become an internet-famous store, to build its momentum.

Soon, the internet would be flooded with photos and videos!

Humans were very peculiar creatures. When browsing the internet and watching educational videos by teachers despite the risks, they would fast-forward through the beginning like crazy. No one would bother paying attention, not even dogs.

But when it came to viewing borderline photos and videos on legitimate platforms, people never seemed to tire of them, letting their imagination run wild. What was ironic was that the level of those photos and videos didn’t even compare to the content you skipped through in those educational videos.

All these psychological tendencies can be used, Cheng Zhu thought.

He was genuinely looking forward to the response to the gray backless sweater.

It was still the same sentence. He was now sitting at the card table with a bunch of competitors. “Sorry, but my next move is another winning card!”

In the dorm room, Cheng Zhu sent a few messages to Chen Bin, asking him to tweak a few minor details.

Chen Bin was now completely deferential to Cheng Zhu. He didn’t find him overly picky or strict at all. Instead, he was in awe of this young man’s sharp market instincts.

For people in their line of work, there was often a steadfast belief: some people were destined to be benefactors in their lives.

The middle-aged man was almost certain that Cheng Zhu was his destined benefactor.

Running a factory really did have a touch of mysticism to it.

Sometimes, you might take on a small order and think the customer was quite troublesome. At first, you couldn’t be bothered to do it, but after thinking it over, you decided to go ahead and do it anyway.

But then, the customer grew!

Suddenly, that small order turned into a big one! The small customer transformed into a big client!

Right now, Chen Bin only wanted to hug Cheng Zhu’s thigh tightly.

During their youth, many people thought they were the main character of the world. But as they reached middle age, they gradually began to accept their own ordinariness and mediocrity.

Chen Bin had long understood that, in front of truly big figures, an ordinary person like him was nothing more than a speck of dust.

Even in his dreams, he hoped that when those big figures passed by, the wind they stirred would lift him, this tiny speck, into the air. Even if he only briefly touched the edge of their shoes and walked alongside them for a short while, it would still be a blessing.

He’s just graduated from high school, and he’s already capable of this. Chen Bin was certain that Cheng Zhu would be a big figure in the future.

Whether his factory could become a representative factory in Guanyun all depended on him!

So every time Cheng Zhu was about to launch a new product, Chen Bin felt both nervous and excited.

He felt as though the other party was giving him a test.

If he did well, they could continue making big money together.

If he did poorly, the other party might find someone else one day.

This was why Chen Bin always attached great importance to quality control. Even though Cheng Zhu couldn’t see the actual products being shipped out from his end, since he was handling the dropshipping, he never cut corners!

Basically, the samples he provided were exactly the same as the products that were sold.

Chen Bin always thought this young man looked a bit improper and arrogant, but he was definitely not careless. His mind was clear and sharp!

He knew he couldn’t kill the goose that laid the golden eggs.

After discussing some details with Chen Bin, Cheng Zhu hid the gray backless sweater deep in his wardrobe, making sure it was securely tucked away.

After doing this, he was about to head out when his phone vibrated.

It was Dong Dong urging him in the dorm room group chat.

“Old Cheng, have you left yet? I’ve also invited Zhu Yingying and her roommates. They’ll be coming from their dorm later.

“You didn’t attend the mixer last time. Don’t ditch us again!”

The funniest part was that, because Zhu Yingying and her roommates were coming, the dinner location was changed to a place outside the campus for some crayfish, stepping things up a notch.

Cheng Zhu shook his head and chuckled, not quite sure why he had somehow given others the impression of a king of ditching.

This made him recall a saying:

“When you think I’ll ditch, and then I do, that’s also a kind of not ditching! —The Virtue of Ditching.”

He didn’t mind interacting with the girls. As he had said before, a long-legged, hot girl like Yao Yina, who was willing to dance in public, could actually be quite useful to him.

After leaving the dorm, Cheng Zhu walked through the campus under the night sky, enjoying the gentle night breeze. As he walked, some of the thoughts were becoming clearer.

He quite liked walking while thinking things over.

He was confident about the new product launch of Keep Coming and believed it would be a big hit.

But he also felt that there was still room to make it better, though he was a bit short on inspiration at the moment.

I know this product will become a hit later. So this is just my advantage from regressing.

But is there a way I can incorporate some of my personal strengths into this?

Now, I definitely have a combination strategy for marketing.

But I keep feeling this combo is still missing something.

Cheng Zhu vaguely felt that he was missing something. He already had a significant advantage in the early stages, and his store was showing signs of becoming internet-famous. With the situation looking so favorable, he knew he shouldn’t stop here.

As he approached the crayfish restaurant, he could see Dong Dong and the others sitting inside through the glass windows.

Zhu Yingying and her roommates had already arrived and were waiting for him.

He looked at the group of college girls from a distance, especially Guan Jiayue, who liked to act innocent and pure, and suddenly, an idea struck him.